Here's Your Starting Place!
- Use print materials around the store
- Train Employees to mention online shopping (every 3-6 months)
- Send out an email specifically about online shopping
- Mention online shopping in your weekly ad or newsletter (add a trackable QR code)
- Set up table at front of your store specifically advertising online shopping
- Update Google My Business
- Post it on the cover photo of your Facebook Page
- Create a “pinned” facebook post including your ShopHero website link (see Social Media for more information)
- Consider digital & social media advertising, especially Facebook Ads